“Without aesthetic, design is either the humdrum repetition of familiar clichés or a wild scramble for novelty. Without the aesthetic, the computer is but a mindless speed machine, producing effects without substance. Form without relevant content, or content without meaningful form.”

                                                            Paul Rand

 

 

 

 

 

 

 

 

 

"I have always
had a hard time delegating and relying on anyone. However, I have given material to Joe Shahan with confidence, knowing the outcome will be exactly what I wanted or better. Joe has market know-how and the tools to deliver. I would not hesitate in giving him any type of graphic design assignment."

Ken Harrison